Awake.AI Marketplace, a virtual multi-sided marketplace, is set to transform the way port services are traded. With this innovative platform, port service providers and users can interact, list, purchase and deliver a wide range of port services, both physical and digital.
Developed under ESA’s Business Applications and Space Solutions (BASS) programme and designed to enhance transparency and streamline operations, Awake.AI’s Marketplace empowers port service providers to effortlessly create and manage orders for all types of port services, whether they are connected to a vessel port call or not. For example, shipping agents, acting as buyers, can conveniently browse and purchase these services, while enjoying complete visibility throughout the fulfilment process, including the facility for buyers and sellers to chat.
Awake.AI’s first commercial customer for the Marketplace is Fintraffic, the body responsible for controlling and managing Finland’s land, air and sea traffic. Awake.AI will provide the Marketplace buying functionalities to the forthcoming European Maritime Single Window for Finland through API integrations. This combination of International Maritime Organization (IMO)-mandated new Maritime Single Window & Marketplace functionalities opens up an exciting opportunity for the world of shipping to automate all the buying and selling of port services and products globally.
Simo Salminen, VP of Product at Awake.AI said "We are thrilled to introduce Awake.AI Marketplace, the next-generation platform revolutionising the maritime port services trading landscape. We are very grateful for the support we received from ESA’s BASS programme, which has helped shape our initiative and without which we would not have been able to deliver our vision of a streamlined marketplace for port service providers and buyers. We are now able to offer them a solution which enhances transparency, efficiency and collaboration across multiple essential transactions. We can now envision a future where trading port services are further automated to increase efficiency, with situational awareness and the capacity to adapt & keep all in synch when things change, ultimately driving growth in the maritime industry."
Davide Coppola, Head of the Space Applications Initiatives Section at ESA, said “This has been an important collaboration for ESA and we are excited to see the impact of the new system as it is rolled out across multiple ports. We are confident this new platform will be key in delivering the IMO’s new Maritime Single Window requirements and it has the potential to transform the management of port services trading in the future.”
A wide range of datasets and streaming data are used to make the marketplace smarter and provide added value. These include satellite weather data, SAR data, vessel AIS data, satellite imagery, and GNSS positional data for locations on ports where often a street address is not sufficient. Other non-satellite-based datasets include vessel images, vessel data, port areas, and port calls data. Machine learning, AI, is also used.
Iiro Ahti, Head of Business Development at South Finland Port Service Ltd, said “Awake.AI Marketplace has useful tools to make the fulfilment phase more efficient, with vessel maps & ETA predictions, chat between the parties and local detailed weather report.”
Speaking about the new platform, Olli Soininen, Programme Manager at Fintraffic, said "The Marketplace offers a valuable innovation and service that enhances our new Finnish Maritime Single Window solution. As shipping agents provide port call information to the maritime single window, they can efficiently place essential port call service orders."
